Are you a creative, original thinker with a passion for telling stories, meeting people, and creating content? Do you notice (and have opinions about) how your favorite brands present themselves? Are you obsessed with pop culture? Do you consistently exceed your social media time limits? We want you!
In this role, you will work directly with the Director of Content Marketing to generate and execute concepts for highlighting the Bates experience and identity across a variety of digital and print platforms. Our target audience is made up largely of prospective students and their families and current students (like you). You will have the opportunity to concept and produce long and short-form video to run on social media and elsewhere; identify and interview alumni, students, and faculty; dream up different forms of audience engagement—the possibilities are as limitless as the internet itself, although our work is not just online. Our platforms include but are not limited to Instagram and TikTok, bates.edu, and email correspondence, as well as old fashioned print collateral.
The ideal candidate is an ideas person with strong writing and communication skills, an eye for dynamic visuals, a proven interest in media (social and traditional), and a familiarity with or interest in learning about the concept of branding. They are reliable, self-starting, engaged with campus life, and ready to have fun.